Now that staff has more access to data, the speed of report delivery for strategic projects has tripled from quarterly to monthly and saved thousands of hours.ĭes Moines Public Schools (DMPS) used advanced analytics to improve dropout intervention rates to better understand the impact of various teaching methods on individual student outcomes. This allowed them to create a centralized view of operations so they can track restaurant operational effectiveness at a national scale. Chipotle retired its traditional BI solution for a modern, self-service BI platform.
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A self-service BI implementation fosters more effective collaborations between IT and business users that maximize the expertise of participants.Ĭhipotle Mexican Grill is an American restaurant chain with more than 2,400 locations worldwide. Report automation and other enterprise system integrations put customer relationship management (CRM) data back into the hands of sales teams in the field through mobile dashboards that provide timely, actionable information and a distinct competitive advantage.
BUSINESS INTELLIGENCE APPLICATIONS USAGE MANUAL
With their BI platform, the team automated manual reporting processes, saving over 260 hours a year which is more than six 40-hour workweeks. This leads to greater customer satisfaction and positive associations with the brand.Ĭoca-Cola’s business intelligence team handles reporting for all sales and delivery operations at the company.
The ability to parse all of this data means that operations teams can determine whether to invest more in brick-and-mortar retail or digital experiences for their members. All of this information equates to over 90 terabytes of data.
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Co-op members contribute to REI’s account for more than 90 percent of purchases with the retailer, so it is critical to track metrics like acquisition, retention, and reactivation. Outdoor retail co-op REI uses a business intelligence platform to analyze their co-op membership. As a result, they saw increased conversion rates and improved customer retention. Being able to see and track real-time data means the team can react to customer behaviors and optimize marketing campaigns.
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Based on aggregate analyses of customer behavior, HelloFresh created three buyer personas to guide their efforts. It also empowered the larger marketing team to craft regional, individualized digital marketing campaigns. Here are the top 10 real-world applications of business intelligence.įor meal kit company HelloFresh, a centralized business intelligence solution saved the marketing analytics team 10-20 working hours per day by automating reporting processes. Digital transformation is now seen as a key strategic initiative and business intelligence tools have evolved to help companies make the most of their data investments.